Awards Archive 2004

SABRE Awards

The Holmes Group sponsors the annual SABRE (Superior Achievement in Branding and Reputation) Awards to recognize best-in-class work as determined by a panel of judges with corporate communications, agency and academic credentials. The Gold SABRE Award represents the highest level of achievement.

Winner
SABRE Award/Silver
Industrial and Manufacturing
“Focusing on Change to Sustain Success”
American Standard Companies with Gagen MacDonald

Finalist
SABRE Award/Gold
Change Management
“Transforming United Airlines”
United Airlines with Gagen MacDonald

The Holmes Report

Editor Paul Holmes ranks “best” agencies annually in a number of categories, ranging from large multinational operations to boutique firms to agencies serving a targeted niche such as crisis or public affairs. Additionally, he publishes the annual PR Agency Report Card, profiling 150 leading PR firms.

Honor Received
Named among the "Best Agencies to Work For"

PRWeek Awards

A PRWeek Award is the highest accolade in the PR industry, given each year to the best corporate, nonprofit, and agency teams, as well as to the campaigns that they produce. The Awards highlight the important work done by PR professionals every day.

Finalist
Employee Communications Campaign of the Year
“Transforming United Airlines”
United Airlines with Gagen MacDonald