Related Awards
The Holmes Group sponsors the annual SABRE (Superior Achievement in Branding and Reputation) Awards to recognize best-in-class work as determined by a panel of judges with corporate communications, agency and academic credentials. The Gold SABRE Award represents the highest level of achievement.
2006 Winner
SABRE Award/Gold
Change Management
“Global Integration Communications”
BASF Corporation with Gagen MacDonald2004 Winner
SABRE Award/Silver
Industrial and Manufacturing
“Focusing on Change to Sustain Success”
American Standard Companies with Gagen MacDonald2004 Finalist
SABRE Award/Gold
Change Management
“Transforming United Airlines”
United Airlines with Gagen MacDonald2003 Finalist
SABRE Award/Gold
Change Management
“Operation Customer Connect”
Baxter International with Gagen MacDonald
Melcrum’s SCM Business Performance Awards
The SCM Business Performance Awards celebrate best practices in strategic communication around the globe, showcasing the very best examples of how communication can improve business performance and turn strategy into action.
2005 Winner
“Most significant impact on the business performance”
Baxter International with Gagen MacDonald2005 Winner
“Excellence in operational improvements”
United Airlines with Gagen MacDonald2005 Winner
“Excellence in organizational change”
Baxter International with Gagen MacDonald2005 Finalist
“Excellence in operational improvements”
International Truck and Engine Corporation (now Navistar International) with Gagen MacDonald

