Events Archive 2009

BeDo Intrapreneurs Event — August 31-September 1, 2009
In partnership with the Social Capital Markets Conference

“I’m Not Going to Work For You Unless...” A Panel Discussion on the Changing Requirements of the Millennial Workforce and its Demand For Connected Capitalism
Facilitated by Chandler Goodman and Katherine Wilburn

The Millennial generation is entering the workforce, and they’ve got some requirements if they are going to work for your company. It’s not just about salary, benefits, and a path for growth anymore. If you don’t address their demands for social and environmental responsibility, you may find yourself on a D-List of places to work. Listen to this panel of employee engagement specialists and Millennials who are pursuing social intrapreneurship to find out how to keep yourself on the A-List by fostering a meaning-led culture.

2009 Corporate Communications & Technology Conference — May 14-15, 2009

Corporate Reputation in the Era of Social Media: Focusing on Your #1 Audience
Presented by Peter Debreceny

Peter, along with other corporate reputation technology experts, will discuss ways to translate the new media chaos into intelligence and a means to build corporate reputation. Peter’s presentation will specifically examine the role of employees in reputation management and the technology enabling and engaging employees in the business.

The Call for Transformational Leadership:  Employee Communications Trends in an Economic Crisis
Presented by Mary Wallenfang

In her presentation, Mary will look at the evolving role of the communications professional in today’s economic context.  She will discuss the opportunity for “transformational leaders” where communications in an economic crisis is redefined from simply imparting information to engaging employees.

CEO Luncheon — May 11, 2009, New York City

“Making Responsibility Personal: Employee Engagement Solutions for Purpose-Driven Corporate Agenda”
Presented by Maril MacDonald

Maril’s presentation, a lunch-time discussion following the Clinton Global Initiative’s meeting on “Global Challenges, Corporate Solutions: Creating Value for Business and Society” (co-sponsored by The Economist), will explore how the world’s leading companies can effect positive change through their core asset — their people. She will address how stakeholder expectations of business are changing around CSR, making it imperative for businesses to look at stakeholder engagement in a new way, and how sustainability can be used as a “lever” for employee engagement.

17th Annual PR Executive Forum — May 6-8, 2009
Co-Sponsored by the Arthur W. Page Society and the Institute for Public Relations

Thought and Leadership. The New Public Relations Agenda.
Presented by Maril MacDonald

Maril’s presentation, “The Authentic Enterprise White Paper,” examines the drivers and implications of a rapidly changing context for 21st century business. She will discuss the evolving role of the communications professional as a transformational leader that’s well positioned to help their companies succeed in the vastly different environment of today’s global business.

Columbia College — April 28, 2009

PR and Internal Communications
Featured speaker: Matt Gonring

Matt details the role of internal communications and employee engagement to graduate and undergraduate students studying Corporate Communications at Columbia College. His presentation draws heavily on Conference Board research focusing on the perceived value proposition of communicators in the eyes of CEOs and other leaders.