PRWeek has named Maril MacDonald to its 2018 “Hall of Femme” list. In its recent issue, Maril pays homage to some of the women who have helped her in her…
Gagen MacDonaldMarch 29, 2018
Most organizations recognize the importance of customer experience as standard, encompassing approaches that impact customer satisfaction, loyalty, and retention. Employee experience is also picking up steam internally in the form…
Greg VoellerMarch 15, 2018
A 2017 report from Deloitte reveals that 80 percent of executives rate employee experience as “very important” or “important.” Yet just 22 percent of companies feel that they’ve successfully created…
Gagen MacDonaldMarch 15, 2018
PRWeek has honored DuPont with the Best in Internal Communications award for its “Countdown to Day One: Creating DowDuPont” campaign. The project also was recognized as a finalist for Campaign of the…
Gagen MacDonaldMarch 9, 2018
Today’s leading companies exist in a perpetual state of transformation. The call for unprecedented change is coming from every direction, prompting companies to reevaluate business strategies, embrace new operating models…
Heather SlowikMarch 7, 2018
In a world where anyone with a cell phone can potentially reach billions to promote their story and version of the truth, it’s harder and harder to sort fact from…
Gagen MacDonaldMarch 6, 2018
