Gagen Blog

How to Use Social Media Internally to Build Your Brand and Your Business

Gagen MacDonald and APCO Worldwide recently launched this fantastic infographic that does a great job of delineating an overlooked aspect of social media engagement – the benefits of internal social media to a company and its employees.


3rd Annual Employee Engagement Research Study

APCO Worldwide and Gagen MacDonald jointly sponsored an online survey among U.S. adults who have been employed full-time at least one year at a company with at least 500 employees. The purpose of the study is to determine the state of the U.S. workplace as viewed by America’s workforce. This year’s study explored employment-related issues…