Gagen Blog

How to create impactful employee experiences that drive change

Companies increasingly operate in a climate of nonstop business transformation. In this context, clients often come to us with a defined change initiative. They know what they must accomplish—whether it’s activating their purpose, changing their culture, or executing a business transformation. What they don’t know is how they’ll bring meaningful and sustainable change to their…

More

Hillary Goodman appointed to TCB Change & Transformation Council

Gagen MacDonald Senior Consultant Hillary Goodman has been appointed to The Conference Board’s (TCB) Change & Transformation Council. As part of the council, she will collaborate with other industry thought leaders on new business processes and practices that address large-scale change issues impacting not only organizations, but marketplaces and economies across the globe. TCB’s Change…

More

Leading through disruption: Five priorities shaping today’s corporate change agenda

Given the perpetual state of transformation we exist in today, it’s hard to believe there was ever a time when companies routinely shelved necessary improvements because they were too burdensome or costly to implement. Remember the adage “if it isn’t broken, don’t fix it”? Now the call for unprecedented change is coming from every direction,…

More

DuPont receives Highly Commended Distinction at the 2018 PRWeek Global Awards

PRWeek has recognized DuPont with the “highly commended” distinction in the Employee Communications category of the PRWeek Global Awards program for its “Countdown to Day One: Creating DowDuPont” campaign. Following DuPont’s announcement that it would merge with The Dow Chemical Company and subsequently divide into three independent companies, DuPont partnered with Gagen MacDonald and Think Marketing…

More

Successful M&A integration requires architecting six key areas

During the M&A process, the most critical factors to the financial community are the new markets, new revenue streams, and new services that may result from a company’s merger or acquisition. This places intense pressure on CEOs, business leaders, and the Integration Management Office (IMO) to focus their strategies primarily on the business elements of…

More

Five ways to lead through the human struggle of change in large-scale transformations

Today’s leading companies exist in a perpetual state of business transformation. While change has always been a factor in business, the pace of large-scale change is accelerating radically. At a recent business roundtable, we convened 20 senior executives across various industries to explore this topic. We heard unanimous agreement that their experiences with enterprise-wide change…

More

DuPont wins 2018 North America SABRE Award

The Holmes Report has recognized DuPont with a 2018 North America SABRE Award in the Chemicals and Industrials Industry Sector for its campaign “Countdown to Day One: Creating DowDuPont.” Following DuPont’s announcement to merge with The Dow Chemical Company and subsequently divide into three independent companies, DuPont partnered with Gagen MacDonald and Think Marketing to…

More

Bristol-Myers Squibb awarded 2018 IABC Gold Quill Business Issue Award

The International Association of Business Communicators (IABC) announced its 2018 Special Award Winners, naming Bristol-Myers Squibb (BMS) the winner of the Gold Quill Business Issue Award for BMS’ project “Equipping an Organization for Successful Large-Scale Transformation.” The prestigious 2018 Gold Quill Business Issue Award is presented to an organization that addresses a critical business issue…

More

Gagen MacDonald is named a Best Agency to Work For by the Holmes Report

The Holmes Report has named Gagen MacDonald to its renowned list of Best Agencies to Work For 2018. According to the Holmes Report, being selected for this list is considered the “ultimate benchmark of PR firm culture and workplace performance” and “firms that take culture seriously tend to attract and retain smart and creative talent…

More

Bristol-Myers Squibb and DuPont win six prestigious Gold Quill Awards

The International Association of Business Communicators (IABC) has honored Bristol-Myers Squibb (BMS) with three Excellence Awards and DuPont with one Excellence and two Merit Awards, as part of the 2018 Gold Quill Awards program. For more than 40 years, IABC’s Gold Quill Awards have recognized excellence in strategic communication worldwide and are acknowledged as one of…

More