Our Focus | Gagen MacDonald

Our Focus

Too often in corporate life, good ideas fade into underwhelming outcomes.

Changing the employee experience, so organizations work – for everyone.

Often, time, money, creativity and passion are poured into creating bold strategies and grand visions for the future only to flounder upon rollout. That is because ideas are exciting, but change is hard. Our focus is on addressing the human struggle of change so that people flourish and strategies thrive.

Areas of Focus

Business &
Digital Transformation
Future of Work
Customer &
Employee Experience
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We advise organizations on how to create clarity out of their most complex issues.

We help people not only understand a new strategy, but touch it, experience it and see and feel their connection to it. We help build their confidence and inspire them to take ownership. Our approach to organizational consulting work is cross-functional and interdisciplinary.

The solutions we craft for organizations utilize culture, communication, leadership, business systems and processes, visual and experiential design and digital technology to collectively build new beliefs and generate new actions.