A new book by Bruce Harrison and Judith Mühlberg | Gagen MacDonald

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A new book by Bruce Harrison and Judith Mühlberg

Oct 28, 2014
Leadership in Communication is a cogent, bright, easily readable definition of what corporate communicators do. More than that, it’s an uncommonly careful look at how strategic communication defines, drives, and creates value for a commercial enterprise—its employees, its owners, and those whom they serve. — James S. O’Rourke, IV, PhD, Professor of Management, Mendoza College of Busi-ness, University of Notre Dame
Two of the greatest communication pros have taken on the biggest challenge of our field and of industry in general – the paradox of leading with no illusions of being in control. In Leadership in Communications, Bruce Harrison and Judith Muhlberg walk us through their experience, share insights and stories from fascinating leaders, and lay out a point of view that is rich, fresh – and thought-provoking. — Maril Gagen MacDonald, CEO, Gagen MacDonald; Founder, Let Go & Lead; Former Chief Communication Officer, Navistar International and Pitman-Moore

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E. Bruce Harrison

E. Bruce Harrison was named by PR Week as one of the “100 Most Influential Public Relations Professionals of the 20th Century”. He was awarded the 2009 Distinguished Service Award from the Arthur W. Page Society; the 2001 Betsy Plank Distinguished Achievement Award from the University of Alabama; and the Society of Professional Journalists’ Distinguished Service Award for his work on media freedom. A counselor on environmental and sustainability issues, he built an international firm, EnviroComm, headquartered in Washington, DC, which served enterprise clients for more than 20 years, before the firm was acquired by Ruder Finn. Harrison is the author of four books on sustainability and corporate communication. His current book, co-authored by Judith A. Mühlberg, is Leadership Communication (Business Expert Press), which is a college textbook in enterprise communication studies. Harrison and Mühlberg teach enterprise leadership and crisis communication at Georgetown University, Washington, DC.Judith MühlbergJudith Mühlberg is an adjunct professor, together with Bruce Harrison, in the master’s degree program at Georgetown University in Washington, DC. She is an experienced leader in key fields of communication advocacy, in aerospace (The Boeing Company, senior vice president and chief communications officer), automotive (Ford Motor Company, public and government affairs), and in strategy execution consulting with Fortune 500 companies. She serves on the Board of Directors at State Farm Mutual Insurance Company, holds a JD from Michigan State University, and was recognized in 2012 as A&S Outstanding Alumna by the University of Wyoming. She is also a member of the Arthur W. Page Society and Women Corporate Directors.
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