Bill Lane

Bill Lane is a veteran of the graphics industry who brings his art direction skills to elevate communications to the next level. His experience and ability to visualize stories help connect clients to their employees in meaningful, resonant ways. Bill currently serves as a Senior Associate Director at Gagen MacDonald, an APCO company, where he supports a wide range of clients, working alongside fellow colleagues to ensure effective engagement strategies between leadership and employee workstreams.

Prior to Gagen MacDonald, Bill held several art director positions within the digital and creative communications segment. His primary role was supporting external communications within the oil and gas industry through white papers, animations, brand awareness, sustainability reports and infographics. Bill's broad-based experience supported other major corporate internal and external communications in the pharma, automotive, financial and industrial sectors.

Bill's career started in newspapers in the marketing, advertising and editorial departments at both Pioneer Press Newspapers and the Chicago Sun-Times, both located in the Chicago metro area. As the digital age flourished, Bill began animating graphics for news stories, eventually moving on to a role at TrialGraphix, Inc. where he created animations to explain complex patents to juries in Federal courts across the country. Bill was lead technical graphics director for the Presidential Commission to investigate the cause of the Deepwater Horizon Oil Spill in 2010.

Bill's skillset includes expert PowerPoint presentations, illustrations, graphics, motion graphics, competency models, animations, 3D modeling, ideation and concept building.