Digital Transformation
The Rise of the Silent Adopter: How AI Is Quietly Reshaping the Role of a Corporate Communicator
AI is quietly reshaping corporate communications, as many professionals use tools like ChatGPT in secret due to job security fears and lack of formal guidance. Tim Luukkonen’s blog urges communicators to move beyond the “silent adopter” mindset, embrace responsible AI use, and focus on strategic, human-centric skills such as listening, ethics and creativity.