Join us Tuesday, June 21, 2016

Workplace culture matters more than ever in 2016.

The reason for the heightened interest is clear: C-Suite leaders face new demands in today’s transparent and purpose-driven business climate. Successfully addressing the latest mandates—like articulating meaning at work and translating corporate character into desired leader behaviors—requires ongoing, intentional efforts to build and sustain a strong workplace culture.

So who is responsible for culture? Equally important, what are the cultural dimensions that direct and accelerate a culture’s evolution?

Our founder and CEO, Maril MacDonald, will address these questions and more in an interactive executive roundtable focused on the convergence of culture responsibilities across the C-Suite and key drivers of high-performance cultures. This session is ideal for senior professionals in Communications, HR/Talent, OD, Marketing and Operations.

Space is limited—register today.

Roundtable Topic: Shaping Healthy Workplace Cultures to Engage Today’s Stakeholders

Featured Speaker:  Maril MacDonaldFounder & CEO of Gagen MacDonald

Maril is a nationally recognized leader in communications and strategy execution. She is known for pioneering a discipline that mobilizes stakeholders behind a company’s strategic goals, its culture and its brand. Her clients include some of the most recognized brands in the world.



• Offer insights around the values and expectations of today’s key stakeholders

• Discuss the convergence of culture responsibilities across the C-Suite and share best practices to foster integrated collaboration within the organization

• Outline the cultural dimensions that direct and accelerate a culture’s evolution

• Learn more about how leading companies:

  1. Align stakeholders around the culture story and roadmap
  2. Equip leaders to build shared beliefs, model desired behaviors and catalyze a culture movement

Date & Time:
Tuesday, June 21st from 8:00am-10:30am CDT

Gagen MacDonald
35 E. Wacker Drive, Suite 700
Chicago, IL

Roundtable Facilitator:

Patricia Bayerlein
Patricia Bayerlein
Senior Consultant, Communications Practice

Patricia’s strategy execution counsel centers on helping clients to engage employees and prepare their leaders for large scale-change initiatives.  She has also developed a systematic approach to organizational design that enables CCOs to drive the overall business strategy.