It’s no secret that senior leaders rely on skilled communicators to drive better business results. Chief Communication Officers (CCOs) and their teams routinely tackle projects focused on evolving culture, integrating acquisitions and managing organizational change. They’re stepping up as strategic advisors, business drivers, social media leaders, storytellers, curators of corporate character and much more.So what are the highest priorities top CCOs are being asked to address? Equally important, how are communication professionals engaging a transformed employee population—one that’s increasingly global, mobile and multi-generational?These questions spark great conversations when I meet with CCOs. Reflecting on answers I’ve heard in recent months from our clients and within the broader professional community, this post captures 4 key priorities shaping the future of internal communications.
- Accelerate a culture’s evolution to engage today’s stakeholders.
- Create an inspiring company story, and equip leaders at all levels to tell it.
- Articulate, design & activate an employee value proposition that’s unique to your organization.
- Engage employees digitally.
/ Jun 08, 2016
An Executive Roundtable Event: Shaping Healthy Workplace Cultures to Engage Today’s StakeholdersPrevious Post
/ Aug 02, 2016